March 23, 2019 Cognitive biases: How to get people to prefer your business

Cognitive biases: How to get people to prefer your business

Using the mere exposure effect to retarget campaigns, risk compensation theory, social proof or using someone else’s halo are just some of the ways marketers can influence purchasing decisions.

The post Cognitive biases: How to get people to prefer your business appeared first on Marketing Land.

Please visit Marketing Land for the full article.

Language »